AV Equipment is a leading provider of audio-visual solutions, offering a diverse range of products and services that cater to the needs of various industries, including corporate, education, hospitality, and entertainment. The client required a comprehensive, user-friendly website that would not only showcase their products and services but also offer a seamless customer experience for browsing, ordering, and accessing support.
Hours delivered back to the business
SOX compliance in Settlement process automation
Success rate of bot case completion
For functional release of OBT, RTS and OGS
Project Objectives
Nex Gens was tasked with the design and development of a robust online platform that would achieve the following objectives:
- Enhanced User Experience (UX) – Improve site navigation, load speed, and ease of access to product information.
- Product Showcasing – Build an organized catalog that would effectively display AV Equipment’s diverse product offerings with high-quality visuals and detailed descriptions.
- Seamless eCommerce Integration – Implement a reliable, secure online store that allows for smooth transactions and manages customer orders effectively.
- Responsive Design – Ensure the website is optimized for all devices, providing a consistent experience across desktops, tablets, and smartphones.
- Support and Services Section – Develop a dedicated area for support resources, including user guides, installation tips, and contact options for after-sales support.
o achieve enterprise-wide operational efficiencies and alignment. In order to do this, they chose to focus firstly on their customer services, merchant operations, risk and compliance functions.
Paysafe’s fast-paced expansion had resulted in a lack of process consistency & standardisation across their acquired brands. The numerous manual and non-transparent processes at play were something Paysafe were keen to address.
Additionally, in the face of increasing industry regulation and compliance requirements, Paysafe were eager to stay ahead of the curve in responding to these changes, whilst also maintaining the relentless customer focus and agility that is at the core of their DNA.
Project Scope and Development Process
Research and Planning
- The Nex Gens team conducted detailed discussions with AV Equipment stakeholders to identify their requirements and understand user personas.
- Competitor analysis and market research were carried out to benchmark industry standards and identify opportunities for differentiation.
Design and Prototyping
- Nex Gens developed a user-centric website layout, prioritizing ease of navigation and aesthetic appeal.
- Wireframes and design prototypes were presented to ensure alignment with the client’s vision and branding.
Website Development
- Front-End Development: Implemented responsive design elements using HTML5, CSS3, and JavaScript frameworks, ensuring a visually engaging and consistent look across devices.
- Back-End Development: Created a secure and scalable backend to handle eCommerce functionalities and customer data.
- CMS Integration: Integrated a content management system (CMS) to allow AV Equipment’s team to manage product listings, blog posts, and support resources independently.
- eCommerce Solution: Implemented a shopping cart and checkout system with secure payment gateways, order tracking, and automated invoice generation.
Testing and Quality Assurance
- Rigorous testing was performed to ensure functionality across different devices and browsers.
- Security testing was conducted to safeguard customer data and ensure compliance with privacy regulations.
Launch and Post-Launch Support
- After the successful deployment of the website, Nex Gens provided training sessions for AV Equipment’s team to manage the CMS and eCommerce platform.
- Ongoing technical support was provided to monitor performance, handle updates, and ensure optimal user experience.

Key Features Implemented
- An organized catalog with high-resolution images, product descriptions, specifications, and filters
- A user-friendly shopping cart and secure checkout, integrated with popular payment gateways
- Optimized for mobile, tablet, and desktop
- A comprehensive resource section for user manuals, installation guides, FAQs, and contact forms
- SDK delivered for native platforms, enabling Virtual & Live agent communications across multiple mobile platforms